Weldegebriel, B. “The Use of Ethnographic Novels As a Promotional Tool in Tourism Marketing in Ethiopia: The Case of Land of the Yellow Bull”. International Journal of Sciences: Basic and Applied Research (IJSBAR), vol. 32, no. 2, Apr. 2017, pp. 308-31, https://www.gssrr.org/index.php/JournalOfBasicAndApplied/article/view/7085.